Berlin based Fashion Brand founded 2020.
David William is a designer raised in Sofia, Bulgaria and shaped by Berlin.
After graduating in fashion design school 2019, he founded DAVID WILLIAM — a label rooted in redefined sportswear and contemporary youth expression. His work explores the tension between — beauty and brutality, structure and chaos, where athletic functionality meets emotional rawness.
The brand draws from the streets, courts, and clubs of Berlin — a system for those who create culture rather than consume it.
Sportswear is not uniform — it’s resistance, rhythm, and movement.
It’s about identity — not as a statement, but as a language.
It’s about turning memory, emotion, and movement into something real you can feel.
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